Learning Partner upGrad Campus


Netaji Subhas University has collaborated with upGrad Campus to empower its students with Digital Marketing and Business Analytics Certification Program. Netaji Subhas University has always been at the forefront ensuring the successful holistic career of its students. Partnering with upGrad campus will pave the way to secure this goal more precisely About the program details:

About the program details:


Digital Marketing

At upGrad Campus, we will help you gain a strong understanding of SEO(Search Engine Optimization), SEM(Search Engine Marketing), Marketing analysis, and applying optimization techniques to create Marketing Campaigns needed to excel in Digital Marketing. In this program, you will learn to create brand awareness via digital promotions and tools. You will also learn how to use different channels for promoting business interests by leveraging digital platforms..

Benefits for students :


Holistic understanding of Business Analytics and Digital Marketing

Understanding the Digital Marketing Tools for executing campaigns and creating content - Google Analytics, Google Keyword Planner, Google Search Console, etc.

Soft skills modules

1. Business communication
2. Reporting and Presentations

Industry Live-Projects and Case Studies:

Learn the basics of Business Problem Solving, Insights and Storytelling, Predictive Analytics, Statistics and Exploratory Data Analysis

Dedicated mentors

Personalised mentorship by upGrad mentors and live sessions with expert faculty.

Dedicated Industry Experts:

Live Sessions with Industry Experts working in Digital Marketing Domain across various companies and Personalized Guidance by upGrad Campus mentors.

Gain future-proof skills in Business Analytics

Learn the basics of Business Problem Solving, Insights and Storytelling, Predictive Analytics, Statistics, and Exploratory Data Analysis.

Build your profile and be interview-ready:

Develop an Appealing Portfolio and get assistance with Placement Preparation Module which comprises of resume building, LinkedIn Profile Builder, Mock interviews, career guidance and access to Exclusive Job Portal by upGrad Campus

Business Analytics:

Business Analytics is the structured and incremental analysis of a company's statistical data to gain insights. Most of the world's top corporations employ business analytics, and it's especially valuable in the Startups, where they are eager to take advantage of any data-driven advantages that may help them break into the mass market. This program will enable you to create pipelines for solving real-world business problems, performing exploratory data analysis, and applying inferential statistics and predictive analytics.

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