Objectives of the Club:
The Marketing Club is a vibrant platform for students passionate about branding, consumer behavior, and market strategies. It aims to develop creative and analytical skills by exploring real-world marketing trends, digital strategies, and brand-building techniques. Through workshops, case studies, and industry interactions, the club provides hands-on experience in advertising, sales, market research, and public relations, preparing students for dynamic careers in marketing.
- Develop Marketing & Branding Skills – Enhance creativity, storytelling, and strategic thinking in marketing.
- Understand Consumer Behavior – Analyze market trends, customer psychology, and buying patterns.
- Explore Digital & Social Media Marketing – Gain expertise in SEO, content marketing, and online branding.
- Encourage Market Research & Analytics – Train students in data-driven decision-making.
Committee Members
Name | Designation | Department |
---|---|---|
Dr. Sayak Gupta | Convenor | Dept of Management |
Mr. Suresh Jha | Member | Dept of Management |
Md. Shoaib Parwej | Member | Dept of Management |
Mrs Akanksha Kaushik | Member | Dept of Management |
Mr. Vinay Singh | Member | Dept of Commerce |
Mrs Komal Sharma | Student Cordinator |
Activities
2023-24
- Workshops and Seminars.
- Case Study.
- Industrial Visit.
- Mock Interview.
2022-23
- Presentation Skill.
- Business Plan Presentation.
- Guest Lectures.
- Role Plays.