Objectives of the Club:

The Marketing Club is a vibrant platform for students passionate about branding, consumer behavior, and market strategies. It aims to develop creative and analytical skills by exploring real-world marketing trends, digital strategies, and brand-building techniques. Through workshops, case studies, and industry interactions, the club provides hands-on experience in advertising, sales, market research, and public relations, preparing students for dynamic careers in marketing.

  • Develop Marketing & Branding Skills – Enhance creativity, storytelling, and strategic thinking in marketing.
  • Understand Consumer Behavior – Analyze market trends, customer psychology, and buying patterns.
  • Explore Digital & Social Media Marketing – Gain expertise in SEO, content marketing, and online branding.
  • Encourage Market Research & Analytics – Train students in data-driven decision-making.

Committee Members

Name Designation Department
Dr. Sayak Gupta Convenor Dept of Management
Mr. Suresh Jha Member Dept of Management
Md. Shoaib Parwej Member Dept of Management
Mrs Akanksha Kaushik Member Dept of Management
Mr. Vinay Singh Member Dept of Commerce
Mrs Komal Sharma Student Cordinator

Activities

2023-24
  • Workshops and Seminars.
  • Case Study.
  • Industrial Visit.
  • Mock Interview.
2022-23
  • Presentation Skill.
  • Business Plan Presentation.
  • Guest Lectures.
  • Role Plays.